We are an outdoor advertising audit firm that offers insights to marketers based on the video analytics derived from realworld videos.
We offer services to brands to plan, monitor and analyze their outdoor campaign with accuracy and speed.
Because out of home advertising is considered to be most crucial for an organisation as they cannot monitor their media asset all the time.
Proof of Performance Data Services Pvt. Ltd. is a platform offering credible metrics of the out-of-home ecosystem, using innovative technology to drive effective business solutions through traffic count and classification, demographic data, VI Rating system, traffic driving patterns and historical trends, with its coverage in more than 1500+ towns PAN India. It uses concepts of Video Analytics and Cloud Computing among others by focusing on accountability and advanced analytics and measurement as a "neutral 3rd party service provider" for the advertising and media industry. Using POP's data and range of services, the subscribers would be able to plan, monitor and analyze their Outdoor campaigns with accuracy and speed.
Know about Proof-of-Performance offerings .
We audit media asset consumption in 1500+ towns thus preventing revenue leakage and provide a value added OOHtificate service to clients.
Our video monitoring service gather traffic counts . This counts include volume , speed , classification , pedestrain studies etc
Highly useful for media owners for identifying high visibility spots and price them accordingly.
An initiative of Proof of Performance
BookmyOOH is an initiative of proof of performance which help brands by providing services like Media Planning & Optimization, create data driven OOH campaign plans, do the design, print, deliver and deploy them across the country, traffic count and crowd monitoring.
Give us a call we will visit your office to discuss about your campaign plans, about our sevices and packages.
Provide us your asset photos as our stringer will perform the OOH tracking and send us the detail along with metadata.
Real time monitoring of assets through android based mobile application that lets our on-field office to clicks pictures of OOH site and send data along with metadata.
Quality check is done in order to ensure correctness of OOH site with provided image an after that data is uploaded to the users control panel.
After performing the above process OOHtificate is generated that enables user to track their asset consumption, and as there is no mannual interference , the data is tamper proof and so it is auditable.
Before anyone is not told
Brands who trust us
The Bharatiya Janta party has hired Proof of Performance Data services (POP), a specialist in out-of-home advertising database, to monitor the outdoor campaign activities of the Congress Party in Delhi.Read More
YourNest Angel Fund , an early stage venture capital firm has announced it s first investment in Proof of Performance Data Services (POP). The company is a CIEE Porfolio company , was among the top 15 winners of the Economic times Power of Idea contestRead More
The startup focus lies primarily on its in-house technology driven auditing service for outdoor media that enables the user to track their asset consumption across 1500+ towns in India. The firm helps plan outdoor media campaign scientifically.Read More
Proof of Performance Data Services (PoP), an outdoor advertising monitoring firm that the Bharatiya Janata Party hired last year to audit its Lok Sabha campaign, is looking to raise some bridge fund to support its expansion in Indonesia and Africa.Read More
Noida based Proof of Performance Data Services Pvt Ltd (POP) which offer insights to marketers based on the video analytics derived from real world videos, has raised funding from YourNest Angel Fund, an early-stage venture capital firm.Read More
Ready to start your next project with us? That's great! Give us a call or send us an email and we will get back to you as soon as possible!